TaylorMade have launched the new M1 driver which features a multi-material combination of titanium and carbon composite along with a double weight shifter in the sole.
 
Along with new fairways and reduces, TaylorMade say M1 range includes their longest ever driver and is the most easy to fit product line in company history. 
 
TaylorMade are calling it their “unmetalwood” family which aims to provide golfers with more ball speed, forgiveness and distance.
The use of a carbon composite crown design in TaylorMade’s new M1 driver resulted in a significant decrease in overall club weight and allowed engineers to lower the centre of gravity (CG) and add the two track moveable weight system - T-Track system - that houses 25g of adjustable weight. 
 
The M1 Driver features one 15g moveable weight in the Front Track, sliding from heel to toe, allowing golfers to adjust their draw or fade bias by up to 25 yards. 
 
Similarly, the Back Track on the M1 Driver allows the golfer 10g of moveable weight, sliding from front to back, permitting up to 300rpm of backspin and 0.8 degree in launch angle adjustment.
The entire T-Track system has been placed low on the sole so regardless of moveable weight positions, the club still maintains a low centre of gravity to deliver optimal trajectory.
 
M1 has an incredibly low CG, lower than R15 in fact, which essentially projects at centre face and increases the energy transfer at impact. 
 
Because the CG has been lowered to such an effective location, M1 provides golfers with the option to shift it back to increase MOI without compromising ideal launch conditions, which results in high launch, low spin, more ball speed more often.
he combination of the black face, white forward section and composite rear of the M1’s crown provides golfers with a confidence-inspiring alignment aid at address.
 
The 12-position loft sleeve provides up to four degrees of loft adjustment. 
 
Details
 
Available: October 8, 2015  
SRP: £429 
Lofts: M1 460 - 8.5°, 9.5°, 10.5° & 12°
M1 430 - 8.5°, 9.5°, 10.5° 
Shafts: Fujikura Pro 60, Kuro Kage Silver TiNi 60, Aldila Rogue 70 110 MSI.
 
M1 Fairway
  
Featuring the same Front Track system as the M1 driver, the M1 fairway utilises two 15g tungsten weights that can slide easily to promote a draw or fade.
The carbon composite crown allowed for 30g of total moveable weight, 5g more than in the R15 fairway. Having two 15g weights also allows for the golfer to split them, thus increasing the clubs’ inertia and ultimately, protecting ball speed on mis-hits. 
 
The front track of the M1 fairway also features a reduced channel to improve turf-to-sole interaction. The M1 fairway is equipped with a four degree loft sleeve, which allows for a two degree increase or decrease in loft.
 
Details
 
Available: October 8, 2015  
SRP: £249 
Lofts: 15˚, 17˚ & 19˚
Shaft: Fujikura Pro 70
 
M1 Resuce
 
Similar to the original Rescue club from TaylorMade, the new M1 Rescue has classic, Tour-inspired shaping that enables increased playability from a variety of lies on the course.
In combination with 1.5 degree loft sleeve, the M1 Rescue also features two moveable weights (one 3g and one 25g) that can be set for neutral or fade bias to optimise shot shape and trajectory. 
 
Additionally, the M1 Rescue has a speed pocket, increases the size of the sweet spot and reducing spin.
 
Details
 
Available: October 8, 2015  
SRP: £199 
Lofts: 17°, 19°, 21° & 24° 
Shaft: Fujikura Pro 80h
 

 

Cleveland® Golf, the leader in short game innovation for players of all abilities, is pleased to introduce the new TFI Smart Square® putter. The TFI (True Feel Innovation) Smart Square putter is the most advanced putter that the company has ever created. The tour-inspired design features a milled, copper-infused face cap over a copolymer insert for the ultimate in feel and consistency.  The combination of materials allows for immediate feedback from sound and feel when striking the ball, while the putter’s copolymer insert creates soft feel and consistent speed across the club face. The TFI Smart Square putter, which features Smart Square alignment technology, couples a High Density Stabilizing Wing with a Low Density Aluminium Body resulting in increased head MOI for greater stability and minimal distance loss on off-centre hits.

Smart Square Alignment Technology

Following intensive research into the most successful putters of all time and what golfers focus on when they align a putt, the new TFI Smart Square putter, along with its highly successful predecessors the Smart Square Blade and Mallet putters, incorporates alignment technology that has proven to be the most advanced – and simplest – that Cleveland Golf has ever created.

The key to the Smart Square technology is Dual Axis Alignment®. Two squares create parallel lines that frame the ball at address and provide a clear visual path to the hole.  They also generate two perpendicular lines that easily highlight when the putter is misaligned – even by a fraction of a degree. Cleveland Golf’s testing shows players aligned Smart Square putters 23% more accurately than one of the most popular putters of all time.

The TFI Smart Square putter carries a Suggested Retail Price of £149.

Cleveland Golf www.clevelandgolf.com

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